Spatial Labs, a Web3 startup that aims to change the consumer experience by connecting fashion to the blockchain, said today that it has raised $10 million in seed funding led by Blockchain Capital with additional participation from Jay Z’s Marcy Venture Partners. .

The company was founded in 2020 by Iddris Sandu (pictured), an entrepreneur with an interest in blockchain technologies and fashion. He was looking to create a solution that would serve brands as an entry point between the physical and digital worlds.

To do this, Spatial developed the LNQ One Chip, a 13-millimeter microchip that can be sewn into clothing or embedded into the physical form, such as shoes. It allows any item to become a Web3 trackable asset using blockchain technology. This provides owners with a…