The financial services giant and FIFA’s official payment partner at the upcoming World Cup in Qatar has Announced the launch of the Visa Masters of Movement Non-Fungible Token (NFT) pre-event auction.

According to the firm, the NFT is inspired by unique goals from 5 football legends including Jared Borgetti, Tim Cahill, Carli Lloyd, Michael Owen and Maxi Rodriguez.

The moves of these soccer stars were converted into an NFT by the award-winning XK Studio and, as revealed, the bidding for the NFTs has opened on Crypto.com, the official cryptocurrency exchange partner of the 2022 FIFA World Cup.

Visa said that collectors who submit the winning bid for Masters of the Movement NFTs will receive the artwork in their Crypto.com wallets along with a high-quality printable file. The NFTs will be signed by the featured footballers, which will increase their authenticity.

“As the 2022 FIFA World Cup™ approaches, we want to celebrate football, art and culture. technology through the lens of what makes the FIFA World Cup™ so special: wildly passionate fans, legendary athletes and, for just a few short weeks, the ability to bring the world together in a unique way,” said Andrea Fairchild, Senior Vice President and Head of Sponsorships, Visa.

FIFA has made many associations ahead of the World Cup scheduled to be held in Qatar. While the event remains one of the most anticipated sports tournaments of this decade, FIFA-associated brands are notably pushing avenues to record the historic moments on the blockchain.

In addition to its partnership with Visa and Crypto.com, FIFA also has a active association with Algorand, a proof of stake (point of sale) blockchain protocol.

The pre-event NFT auction is just a continuation of the FIFA Fan Festival which will take place live in Doha. Based on its design, fans will be able to create their own Masters of the Movement moves, some of which will be minted as NFTs to commemorate the history that is sure to be made.

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