In partnership with acclaimed stadium architects, MEIS and pioneering metaverse builders, Spatial, the 90,000-seat 1KM stadium, is designed to showcase Hublot’s love of football, design and community.

NYON, Swiss, November 4, 2022 /PRNewswire/ — Another first for the official timekeeper in the world of football, Swiss luxury watchmaker Hublot enters the metaverse with the unveiling of ‘Hublot Loves Football Metaverse Stadium’. A hybrid space of sporting, art and digital events, the structure of the stadium is inspired by the intricate design of the case body and digital dial of Hublot’s recently launched Big Bang e watch.