THE FACT THAT? Korean duty-free chain Shilla Duty Free is opening a Gucci Beauty metaverse beauty class, according to a report by Korea Economic Global.

THE DETAILS The contactless beauty class of the Gucci Beauty metaverse allows users to create their own avatars, explore the Gucci Beauty House and experience Gucci Beauty products.

Other features include participating in events through interactive communication, such as watching a beauty class in real time, chatting with other participants, and asking the artists questions.

The beauty class is led by TV host Jang Ye-won and beauty influencer Kim Bo-ra.

THE WHY? The new Gucci Beauty Metaverse class launches for the first time in the duty-free industry, taking advantage of increased cross-industry interaction between…