Source: www.thedrum.com
Hasbro aims to introduce its 40-year-old franchise to younger generations through a new Netflix series and explorable virtual universe.
My Little Pony continues to be relevant to generation after generation by meeting them where they are. Today, the iconic franchise makes its metaverse debut on the kids’ gaming platform Roblox with ‘Visit Maretime Bay.’
‘Visit Maretime Bay’ brings to life the fictional world of the brand’s new Netflix series, My Little Pony: Make Your Mark, which premiered on September 26. Self-expression remains at the heart of both the Netflix series and the virtual world, where parents and their young children can create their own pony avatars and explore a kid-safe world packed with locations and characters from the show. A…
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