Do you visit a hotel and enjoy a unique immersive experience without being physically there? Attend an exclusive VIP event without leaving the comfort of your home? The metaverse opens doors that we still have a hard time fully conceiving, and its possible link with the daily hotel business remains a mystery to the vast majority of hoteliers.

At The Hotels Network, we thought it was time to explore this somewhat perplexing topic in more detail, and who better than Simone Puorto, pioneer and ambassador in the field, to guide us through it. Interviewed by Fiona Gillen, THN VP of Marketing, the passionate metaverse enthusiast was excited to share his thoughts and insights with us on this intriguing new universe.

*** Spoiler alert: this is not your typical…