Since Facebook officially became Meta in October 2021, the company has lost more than two-thirds of its stock value.

Not all of his difficulties can be attributed to the name change, but the “Meta era” has so far brought little but bad news for Mark Zuckerberg and his company’s shareholders.

Just over a month before the rebranding, Meta, which controls the Instagram and WhatsApp platforms, hit an all-time high in the stock market. Just a few weeks later, the revelations by whistleblower and former Facebook employee Frances Haugen turned out to be very damaging.

Haugen leaked thousands of internal company documents to The Wall Street Journalrevealing the extent to which the company had prioritized profit over hate, violence and misinformation on its platforms.

In the middle of…