Goals product manager Chris Cox says the metaverse will one day become as much a part of consumers’ lives as the smartphone As the company works to create a greater advantage in the digital world.

For years, Meta has worked to create technology that will impact people around the world, taking them to the next level of virtual realityand providing an escape from everyday life.

Cox compared the future of the metaverse to the impact smartphones are having on today’s consumers at the World Economic Forum in Davos, Switzerland on Wednesday. Business Insider reported that Cox said Meta believes “someday that computing platform will be as important to our lives as the smartphone has been.”

Cox, who joined Meta in its early stages back…