The Mastercard Artist Accelerator will leverage Web3 technologies on the Polygon blockchain to help five emerging artists, including musicians, DJs, and producers, gain the tools, skills, and access to forge their musical paths in the digital economy.

Participants will gain access to special events, music releases and more, as well as a curriculum to teach them how to build and own their brand through Web3 experiences like coining NFTs, representing themselves in virtual worlds, and establishing a community, he says. Mastercard. .

Fans can also participate through the Mastercard Music Pass, a limited-edition NFT that gives holders access to exclusive Web3 x Music educational materials and experiences in real life and the metaverse.

The program begins in the spring and will culminate later in the year with a live-streamed artist showcase.

“Music is a universal passion that inspires us, moves us and unites us; however, it may seem impossible for budding artists to get in. With the Mastercard Artist Accelerator, we are expanding access and further driving connections with cutting-edge Web3 technology,” said Raja Rajamannar, Mastercard’s director of marketing and communications.