The premium automaker implements a digital-first approach to production.

MercedesBenz announced at CES that it is taking the next step in digitizing its production process, using the NVIDIA Omniverse platform to design and plan manufacturing and assembly facilities.

By leveraging NVIDIA AI and Metaverse technologies, the automaker can create feedback loops to reduce waste, lower energy consumption, and continually improve quality.

Mercedes-Benz has been working with NVIDIA to develop software-defined vehicles. Its upcoming fleets will be based on centralized NVIDIA DRIVE Orin computing, with smart driving capabilities tested and validated on the NVIDIA DRIVE Sim platform, built on Omniverse.

The automaker’s latest announcement further infuses AI and metaverse technologies…