Corporate social responsibility (CSR) has become an integral part of corporate culture. However, hot on the heels of CSR is the social impact strategy.

While CSR strategies often focus on well-intentioned gesture policies such as carbon offsetting, one-time donations, and green product changes, social impact strategies are more deeply embedded in a company’s fabric.

In many cases, CSR is reactive and social impact strategies are not. Fundamentally, while CSR is not for profit, a social impact strategy aims to boost a brand’s integrity by focusing on the effect it has on specific social concerns on a day-to-day basis. And of course, a stronger and more trusted brand identity leads to more customers.

So where does the Metaverse fit into this? The Metaverse…