In 2021, mark zuckerberg announced the new name of Facebook. Henceforth it would be known as Goal. The decision was quite big on the company’s part because almost 3 billion of the world’s population actively use the site every month (Statista, 2022).

Rebranding the world’s top social media platform (as several key industry analysts like Small Business TrendsShopify, influencer marketing hub, and many others corroborate it) was not an idea out of a desire for change. This was done because Zuckerberg believes that—“The metaverse is as follows…