Hong Leong Bank (HLB) is hosting its “Can You Hack It” hackathon focused on re-imagining banking experiences through hyper-personalization and the metaverse.

This completely physical hackathon will be open to residents of Malaysia, where participants who are interested in joining must form a team of three members and choose a problem statement to solve.

HLB said participants are expected to create unique and personalized customer experiences that exploit the full potential of what the metaverse has to offer to drive greater customer engagement and engagement.

The top forty teams that reach the semi-finals will have the opportunity to work with and be mentored by senior executives from HLB, Malaysia Digital Economy…