Meta Platforms, the main Facebook firm, has had a dismal year. The company’s market value has been significantly eroded by the 73% drop in share price this year. Ad spending, the main source of revenue for software giant Meta Platforms, has been declining, among other problems.

In light of the current economic climate, it seems likely that Meta Platforms will continue to struggle to gain traction. Given high inflation and the potential economic downturn, companies are reluctant to increase their advertising spending.

But when the economy improves, will the Meta Platforms be able to recover? Let’s take a look at one possibility and one cause for concern about the future of the company if that possibility were to happen.

Meta Platforms experienced a 4% year-over-year drop in revenue…