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Empty Metaverse of Meta – Protocol

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Source: news.google.com

Good morning! Horizon Worlds is supposed to be Meta’s proof that social VR is the killer app of the metaverse. So far, it is failing.

Who is Horizon Worlds for?

Meta, a company known for scaling social products to billions of users at breakneck speed, faces a serious, expensive, and increasingly existential challenge to grow its nascent metaverse platform, Horizon Worlds.

While Meta has set out to grow the platform to more than half a million people by 2022, it has fewer than 200,000 people logging in each month, according to a Wall Street Journal report. In the struggles of Horizon lies a central obstacle to Meta: What if Mark Zuckerberg’s metaverse fails?

Meta is betting on a social vision first. Weather…

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