The launch of e& universe is a partnership with HTC, the manufacturer of mobile and VR devices.

E&, formerly known as Etisalat Group, is ready to enter the next digital universe with the soft launch of its virtual world: e& universe at Gitex Global 2022.

E& Group will allow for the first time to visit its stand virtually at Gitex 2022.

Hatem Dowidar, Group CEO, e& shares his views on why telcos need to embrace the metaverse to improve customer experience and drive companies’ digitization journeys.

He said: “Metaverse technology may be in the early stages of incubation, as it needs high-bandwidth, low-latency communications to work at scale. Still, telcos should consider tapping into its potential to improve lives, whether it’s virtual…