The current crypto winter, like others before it, has ushered in sweeping changes to the web3 playbook and lexicon overnight. While most great ideas remain in play indirectly, there are terms like “metaverse” that need to be thrown out. Founders, investors, and consumers need to understand that the framework for many concepts has already changed to reflect fear or guilt about current conditions.

A 2B3D, we are evolving as fast as paradigms change. After each downturn, the space is examined for flaws and corrections are made in preparation for the next upswing. A new lexicon is needed for success in the crypto and NFT spaces. We need new terms, not only to reframe the industry in a more positive light, but to separate the 21st century wheat from the chaff. There are great ideas in this space,…