While many companies are investing in the metaverse, Apple CEO Tim Cook believes it’s a subject that draws skepticism.

Cook recently sat down for an interview with the Dutch outlet Sparkly. During the discussion, Apple’s CEO suggests that while several companies have invested heavily in the metaverse, there is room for pessimism. Cook believes that average consumers have a hard time defining what the metaverse is, and believe that many would struggle to spend longer periods within it.

“I always think it’s important for people to understand what something is,” Cook said during the interview. “I always think it’s important for people to understand what something is.” In addition, Cook also discussed his beliefs about virtual reality and the average consumer’s readiness to sit down…