The new strategic partnership model offers a unique opportunity to Canada original coalition loyalty program to expand its reach and create innovative new solutions for brands and consumers alike in a Web3 universe

TORONTO, November 22, 2022 /CNW/ – The AIR MILES® Rewards Program is pleased to announce that it has partnered with Tokens.com and Metaverse Group to become Metaverse’s first independent branded loyalty program. This new partnership model will open the doors for AIR MILES to create innovative new channels for partner brands to connect with consumers while expanding the scale of the program in the digital world.

AIR MILES coin is currently issued in over 300 leading Canadian, global and online brands and in…