Soon

• The enterprise augmented reality (AR)/mixed reality (MR) market is at an inflection point, according to new research from IoT Analytics.
• In 2023, key product announcements from companies like Microsoft, Google and Apple are likely to set the tone for the market for years to come and will play a key role if the industrial metaverse becomes a reality.

why does it matter

• Enterprise AR/MR hardware is believed to be a revolutionary technology that could even replace smartphones at some point in the future. So far, the technology has not lived up to its promise.
• The next (third) generation of AR devices may provide an opportunity for broader adoption of the technology.

Celebrating 10 years of commercial AR hardware