quick shot:

• Intertrust has launched Intertrust MarketMaker, a set of web3 tools for implementing advanced content distribution models.
• The toolset combines token rights management and digital rights management to enable fractional rights ownership.
• The toolkit works with rights management provider’s industry-leading governance solution, Intertrust Platform.

Intertrust has released the Intertrust MarketMaker Toolkit. The web3 rights management solution combines token rights management and digital rights management to help network and market operators easily implement advanced web3 content distribution models.

NFT marketplaces and traditional media services will also be able to offer secure NFTs, fractional rights ownership, and viral distribution, thereby rewarding artists with more control in the creator economy.

Intertrust MarketMaker is a unique platform for developers with all-in-one rights management and media protection. The platform gives artists assurances about the trust and safety of their assets, and also allows them to integrate their products with their preferred rights management systems, including cloud-based and blockchain-based systems.

The platform allows developers to launch NFT marketplaces powered by web3 builders and integrate multiple payment methods, including credit cards.

They can also securely link their products to popular blockchains and crypto wallets without affecting the security of their digital rights.

Commenting on the product launch, Albhy Galuten, Intertrust, Senior Fellow and Founder and CEO of Agora Media said: “Intertrust MarketMaker is the latest innovation in Intertrust’s strong history of data rights management technologies that have made the Internet a safer place for artists and rights. MarketMaker provides content creators and their fans with the secure and reliable tools needed to deliver on the promise of Web 3.0 to create new and exciting markets.”

An early adopter of Intertrust’s innovative rights management solution includes Japanese market maker Nekojarashi’s Roadstead Market created with MarketMaker in 2022.

Music Securities of Japan also announced Digital Music Securities, a digital record label created with Intertrust MarketMaker to enable fractional ownership capabilities for artists and their fans.

The maker economy has become one of the biggest beneficiaries of NFT technology, with producers at leading record labels like Warner Music Group and major music streaming platforms like Spotify among the early adopters of the technology.

****

To be up to date:

Sign up for our newsletter using this link – we won’t spam!