World famous pet brand Pedigree announces a Metaverse initiative, the first of its kind, the FOSTERVERSE program. The program aims to help dogs in need and combat pet homelessness. The initiative allows real-life rescue dogs to be virtually adopted into the Metaverse. Read on to find out more about the initiative.

What is Fosterverse: The Pedigree Metaverse?

Pedigree Fosterverse addresses real-life parenting issues by providing parenting opportunities to anyone who owns digital property. The metaverse is a new platform for dog adoption. Based on data from Shelter Animals Count, it is suggested that there is a significant increase in animals staying in shelters in the post-pandemic era. Also, about 47% of dogs in shelters are not adopted.

Users can access the…