In October 2022, Stephen Curry and his company, SC30 Inc., reportedly filed for a metaverse trademark. According to this app, Curry’s company plans to explore the metaverse by introducing its own platform, ‘Curryverse’. The metaverse may be the future, and the two-time MVP knows it. Without being precise about what the Curryverse has, SC30 has been quick to claim the rights to an aspect of the metaverse. Amid these growing interests in the new age of technology, the NBA and WNBA have similarly linked up with a billion-dollar company.

As history has seen, the NBA has strived to improve the fan experience with the game. The goal has always been to make the leagues more accessible and relatable for fans. With its recent update, this experience is being taken to the next level.

New…