Home Metaverse From service to retail, here’s how the ‘metaverse’ is reshaping the auto industry

From service to retail, here’s how the ‘metaverse’ is reshaping the auto industry

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From service to retail, here’s how the ‘metaverse’ is reshaping the auto industry

Source: news.google.com

Las Vegas It’s not science fiction anymore. Car owners will soon be able to have their vehicles serviced with the help of augmented reality, and will soon be able to explore a virtual world while charging their electric vehicles. And get ready for an otherworldly shopping experience.

The “metaverse,” or virtual reality, is reshaping the way automakers serve their customers, and could soon also increasingly affect the way motorists experience their vehicles. The use cases were on display last week at the CES consumer electronics trade show in Las Vegas, where several automakers shared visions of their technology futures.

Ziv Navoth, director of marketing for Touchcast Inc., demonstrates at the CES consumer electronics trade show in Las Vegas, the company's virtual Fiat 500e showroom using Microsoft Teams to connect with a remote salesperson.

Stellantis NV’s Fiat said it will bring its virtual showroom with the help of Microsoft Corp. and Touchcast Inc. to North America when it starts selling the 500e city car here again…

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