Looking back on 2022, Chingari powered by GARI, the world’s fastest growing on-chain social app, seemed to be on a roller coaster. It was also a memorable year for content creators and social media users as it allowed them to monetize their content and the time they spend on Chingari.

Chingari led the year by allowing content creators to monetize their content on the platform. Chingari successfully integrated their social token – GARI into the platform in June 2022, allowing a new in-app creator to immediately start earning in-app through the create2earn module as part of their GARI mining program. GARI Token has received great enthusiasm from the community with nearly 1.5 million GARI holders in a record time of just 8 months since its launch. Chingari aims for active wallet users to reach 2 million by 2023.

While the GARI Mining program was just the beginning of allowing social media users and creators to monetize their content and time spent in the app, Chingari went on to introduce its Chingari Audio Rooms feature, which allowed creators to connect with their app followers in real time. . The success of the audio rooms speaks volumes, as monthly user activity in the audio rooms exceeded 15 million minutes within a few months of launch, with participation from more than 100 countries worldwide. This was followed by the release of the first NFT Marketplace video: Creator Cuts in August. A platform where creators can create and sell their best content, while users can bid and buy vNFTs, bid on creators and get a 10% share of future creator profits.

Chingari expanded globally in 2022, entering new markets including Indonesia, the United States, and the United Arab Emirates, with plans to launch in Latin America, Africa, and Europe in 2023. Chingari also introduced new features such as Chingari LIVE and GARI Staking, as well as Original IPs like Chingari Gupshupp which improved the entertainment quotient for Chingari users. And the most recent monetization plan launched by Chingari for its users, was Chingari Subscriptions. Under this initiative, Chingari offers three subscription plans daily, weekly and monthly, allowing users and creators to double their earnings from the GARI Mining program and allow full withdrawal during the active subscription period. This latest campaign was a huge success, with the app acquiring over 1k subscribers for this plan in less than a month to present the Chingari Subscriptions.

“2022 has been a great year for us at Chingari powered by GARI, with many milestones achieved and many yet to be achieved,” said Mr. Sumit Ghosh, Co-Founder and CEO of Chingari. “For us, 2023 will be about broadening our horizons and mastering the use of Web3 in our newest features and products. All of our innovations will take the form of Web3 products, making it easier for us to herald the long-awaited revolution in the creator economy. We envision exciting times ahead!” expressed more.

Team Chingari is set to focus on and build newer verticals like live ecommerce, Web3 ads and an earn and learn module in 2023making it an exciting year for the industry and content creators around the world.

The app’s eclectic platform entertains more than 170 million users and watches videos in more than 15 languages. It was one of the top 20 most downloaded apps on Google Play in 2022, and more than 200 million videos are watched daily on the app.