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H&M Launches Innovation Metaverse Design Story Collection at Fashion Awards 2022

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H&M Launches Innovation Metaverse Design Story Collection at Fashion Awards 2022

Source: news.google.com

The 2022 Fashion Awards were a feast for the eyes. Drawing a spree of A-listers from around the world, it was an opportunity for who’s who on screen and stage to show off their dressmaking prowess. There was lime green Gucci, backless burgundy Valentino, voluminous Nina Ricci, and many more stunning looks. And among them, at Step-and-Repet, was the debut of an innovative new collection for H&M.

Using the red carpet at London’s Royal Albert Hall as their catwalk, the Swedish design house showcased 10 looks from their new Metaverse Design Story collection. Models Irina Shayk, Alva Claire and Leomie Anderson, along with musician Joy Crookes and actor Shay Mitchell, dressed head-to-toe in key pieces from the new collection, before becoming…

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