In celebration of its sixtieth anniversary, the Council of Fashion Designers of America (CFDAs) has been associated with the sandbox metaverse to launch its first non-fungible token (NFT) collection, as well as a virtual fashion showcase.

Available on CFDA.bnv.me from December 12-16, the NFT collection features renowned American fashion brands, including Diane von Furstenberg, Michael Kors, Coach, Tommy Hilfiger, Wes Gordon for Caroline Herrera, Vivienne Tam and Willy Chavarria. The fashion exhibit at The Sandbox is on December 19.

Bringing big-name fashion designers into virtual spaces is not without its challenges, as designers are sticklers for details. It’s a particular problem because The Sandbox is a low-resolution voxel-based metaverse. The solution is to create high-quality graphics that are displayed on the walls of The SandBox, essentially using The SandBox as a stage for the fashion display. However, aside from the seven designers, other members have created voxel-based fashion for avatars in The SandBox.

The collection will be powered by Polygon Studios and brought to life by BNV, an NFT platform that has experience in virtual fashion showcases, having previously implemented projects for big and small names like the style magazine. stunned.

While the starting bid for the collection starts at $15,000, with proceeds going to charity, each of the seven one-of-a-kind NFTs come with unique utility perks, giving collectors access to perks and experiences. luxury beyond the value of digital. artwork

The Diane von Furstenberg NFT includes a specially embroidered and custom DVF wrap dress, an invitation to two fashion events, and a meeting with fashion designer Diane herself.

The Tommy Hilfiger NFT includes an all-expenses-paid trip to the next Tommy Hilfiger brand experience with a guest and a custom replica NFT rugby jersey, signed by Mr. Tommy Hilfiger.

Meanwhile, various high-end fashion brands they are leveraging NFTs to educate and engage customers. For example, the brand of cognac owned by LVMH hennessy recently launched an exclusive luxury web3 social club aimed at curating distinctive experiences around the world for members, whereby membership is presented in the form of NFTs with bespoke digital artwork. the timex The watch brand is launching one-of-a-kind exclusive watches and NFT digital cufflinks available to watch owners. Bored Monkey Yacht Club NFT.