Atari will be the first company to use the Co:Create platform to create tokens for Web3 games.

The Co:Create platform will be used to create the basic components of the tokens based on the Atari X project.

“We are delighted to support the Atari X token project,” Tara Fung, CEO of Co:Create, said in a statement. “Your team is really focused on bringing meaningful utility to your broader user base. This is exactly the use case we started Co:Create for. We couldn’t be more excited to have Atari as our first partner.”

Co:Create’s technology provides the building blocks for token utility and rewards, as well as ongoing support to help projects create token programs that meet community expectations. The Co: Create
The platform can be used to design, deploy, manage, and monitor a brand’s native token with highly configurable smart contracts and a user-friendly dashboard.

The platform allows for flexible token configurations based on business goals and community needs. With Co:Create, anyone can implement EVM (Ethereum Virtual Machine) compliant smart contracts via a codeless dashboard to launch a token on the testnet using just a web browser and connected wallet. The contracts are the exclusive property of the project and the platform is free to use.

In the coming months, Co:Create will be adding new functionality to its platform, including token reward and
utility contract expansion, role-based contract permissions, and additional developer tools. With the
With the launch of the Co:Create platform, brands like Atari can use Web3 to expand their ecosystems and foster
deeper community connection.

Co:Create, Gesso Labs’ first venture, is backed by A16z crypto, VaynerFund, Packy McCormick’s Not Boring Capital, Amy Wu, and the teams behind RTFKT and Tessera (formerly fractional.art).

Among gaming companies, Atari has been one of the most enthusiastic early adopters of blockchain technology, using Web3 to create new ways to interact and collaborate with its partners, players, and fans. Atari X, Atari’s dedicated Web3 vertical, announced plans to investigate the creation of a new brand token as an important component in this ecosystem.

“Atari X is focused on building a robust ecosystem that weaves together gaming, community and utility,” Tyler Drewitz, head of Atari X, said in a statement. “We see the Co:Create platform as a means to support and deliver on the development of our ecosystem.”