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The fashion industry is accelerating its digital transformation by moving towards blockchain and the metaverse. A recent report from investment bank Morgan Stanley shows that digital demand for fashion products could generate around $50 billion in global sales by 2030. Clearly, the metaverse presents an extremely large opportunity for fashion brands, and they are responding in several innovative ways.

One of the smartest ideas we’ve seen so far is to bring fashion to the world of metaverse games. Within the gaming world, brands have exhibited their latest trends and…