Even though the concept of the metaverse has been around for two decades, after the term was coined in Neal Stephenson’s 1992 science fiction novel. snow shockthe idea has recently become popular around the world with major companies like Microsoft and Facebook announcing related projects.

While most are likely aware that the metaverse offers opportunities to interact with others in a virtual reality, what this actually means for businesses is less clear. The metaverse has several applications for businesses that will allow them to streamline processes in ways that were previously out of their reach, which we’ll explore below.

Learning and working in virtual spaces

The Covid-19 pandemic highlighted the need for…