Wow Bao, a leading Asian fast casual concept, unveiled its phased Web3 strategy, which will include an NFT-based extension of its Bao Bucks rewards program and the launch of metaverse vending machines. To kick off these new initiatives, they are launching a wowbao.com/metaverse contest to give away free digital collectibles and Wow Bao branded merchandise.

The initial phase of Wow Bao’s Web3 strategy will begin with the launch of a new NFT-based access pass, an evolution and extension of its Bao Bucks rewards program, the first and only virtual dining rewards program to be offered. Passes will be available for purchase and will grant access to your Club. Wow Bao will sell three tiers of passes, each of which will unlock ever-increasing levels of unique digital and physical experiences…