In the late 1990s, the technology world launched what has been called the Internet DotCom era. The Internet itself was very new, but developing websites was relatively easy to do, so people with all kinds of ideas created a large number of web applications to reflect their interests and business concepts.

Entrepreneurs created tens of thousands of web apps, and while some, like Facebook, had legs, 97% of them didn’t.

The poster child for this was Pets.com, which debuted to much fanfare but met a painful death.

Most became a form of speculation with no real business model behind them. This overpopulation of speculative websites led to what is now known as the DotCom bust.

The operating term…