Li Yilun, chairman of Shenzhen-based publicly traded online game company ZQGame, celebrated China’s first “metaverse wedding” based on his own royal wedding on October 8. Li took over the presidency of the company from his father just five months ago. The company also launched its MetaLove app in a bid to break into the digital wedding arena.

Thousands of people watched the metaverse wedding online. Although such a ceremony may look modern and cool, many web users said that it actually looked like a game scene, and some even complained, “Am I the only one who feels embarrassed?” and “It’s not fair to pay money as a wedding gift since I didn’t participate in the real world.”

MetaLove is a real-time multiplayer online application based on real-world weddings…