Fresh Del Monte Produce has invested in Decapolis, a UK-based and Jordanian company, for blockchain-enabled traceability solutions.or provide innovative and first-class solutions for its products and services.

Del Monte, a leading vertically integrated producer, distributor and marketer of fresh and fresh-cut fruits and vegetables, invested a 39% stake in Decapolis with plans underway to implement a blockchain-powered traceability solution called Decapolis Food Guard (DFG).

Mohammad Abu-Ghazaleh, CEO and President of Fresh Del Monte, noted:

“Now more than ever, consumers are very aware of what is in their food. With this blockchain technology, they will know exactly what has gone into the product and where it has traveled until the moment it was purchased for consumption. We are excited to begin implementing this traceability solution across all Fresh Del Monte products.”

From the plantation to the distribution level, the blockchain-based solution seeks to gain control of evaluations at each stage of production through the use of QR codes. According to the report:

“Implementing blockchain technology ensures data remains immutable and QR codes on product labels certify end-to-end traceability. Anyone who scans the QR code will be able to see a complete record of product information from farm to fork.”

By leveraging blockchain, Del Monte seeks to push its technology-driven mission a notch higher.

On the other hand, Decapolis intends to bring about a future of healthy living and technology forever. Abedalrhman Habashneh, CEO and founder of Decapolis added:

“We remain steadfast in moving towards our vision of becoming the leading global reference platform for compliance and certification for the food trade worldwide.”

Meanwhile, the World Economic Forum (FEM) stipulated that blockchain technology was the necessary vaccine and game changer to keep things running smoothly in the global seafood supply chain, regardless of future disruptions.

This was based on the fact that the coronavirus (COVID-19) pandemic exposed inefficiencies and challenges facing the fishing industry, Blockchain.News reported.

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