Adobe today released new data and insights from the ‘Future of Creativity’ study, focusing on the growing business opportunities for creators.

The latest report titled ‘Monetization in the Creator Economy’ aims to provide an in-depth look at how non-professional creators who are exploring creative hobbies and pastimes are now monetizing their content, as well as how they are engaging with a new medium. . , the metaverse.

The Adobe study found that the majority of Australian creators (70%) say the metaverse will provide new job opportunities as it continues to grow.

Enterprising creators see immersive experiences as a new frontier for monetizing their work, with more than half of Australian creators, including Gen Z, participating through early metaverse experiences, including games,…